What is AWS? Powering Business Innovation in the Cloud

The World’s Most Comprehensive and Broadly Adopted Cloud Platform

Amazon Amazon Web Services (AWS) provides on-demand cloud computing platforms and APIs to individuals, companies, and governments, on a metered pay-as-you-go basis. Transform how you run your business.

What is AWS, Exactly?

Think of AWS as a massive, global set of building blocks for technology. Instead of buying and maintaining physical servers and data centers, you can rent access to everything from computing power and data storage to advanced technologies like artificial intelligence and machine learning over the internet.

This is called cloud computing, and it allows you to

Replace large upfront costs with low, variable expenses.
Scale instantly as your business grows.
Stop guessing about capacity and only pay for what you use.
Go global in minutes, deploying your applications worldwide.

How Can AWS Help Your Business?

No matter your industry or size, AWS provides the agility to innovate and the reliability to run your most critical applications.

1. Reduce Costs & Increase Efficiency
- Eliminate Capital Expense: Stop investing in expensive hardware. Move to a pay-as-you-go model that turns IT into an operational expense.
- Economies of Scale: Benefit from AWS's massive scale, which translates into lower pay-as-you-go prices.
2. Accelerate Innovation & Time-to-Market
- Experiment Quickly: With virtually unlimited resources on tap, your teams can test new ideas and innovate faster without procurement delays.
- Leverage Cutting-Edge Tech: Access the same advanced technologies that power Amazon.com, including AI, machine learning, and data analytics, without building them from scratch.
3. Scale with Unmatched Flexibility
- Handle Any Workload: Whether you're a startup experiencing viral growth or an enterprise running seasonal campaigns (like Black Friday), AWS scales up or down to meet your demand automatically.
- Global Reach: Deploy your applications in multiple regions around the world with a few clicks to ensure low latency for your customers everywhere.
4. Enhance Security & Compliance
- A Secure Foundation: Build on the most secure global infrastructure, designed to meet the requirements of the most security-sensitive organisations.
- Compliance Made Easier: AWS complies with a vast number of global security standards, helping you meet your own compliance requirements.

What Can You Build with AWS?

AWS offers over 200 fully featured services. Here are just a few examples:

Website & Application Hosting

Run everything from simple blogs to complex web applications with high availability.

Data Storage & Backup

Create scalable, durable, and secure storage solutions for archiving and disaster recovery.

Big Data & Analytics

Process and analyze massive datasets to gain insights and make data-driven decisions.

Artificial Intelligence (AI)

Add image recognition, personalized recommendations, and advanced forecasting.

Internet of Things (IoT)

Collect, store, and analyze data from millions of connected devices.

Who Uses AWS?

Millions of customers—from fast-growing startups to the largest enterprises and leading government agencies—trust AWS to power their infrastructure.

Startups
Use the no-code Studio Pro to directly translate business requirements into working applications.
Enterprises
Like Netflix, Unilever, and BMW, use AWS to drive innovation and migrate complex legacy systems to the cloud.
Public Sector
Government agencies and educational institutions use AWS to achieve cost savings and drive citizen innovation.

Ready to accelerate your business with the cloud?

Experience the scalability, reliability, and innovation of the world’s leading cloud platform. Get started today with our free tier.

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